<p>Armed with new branding, a redesigned website, and updated brand guidelines, we developed an agile marketing program to support Bluespec’s sales process. This included comprehensive materials such as product briefs, white papers, sales presentations, direct marketing campaigns, and promotional resources. Additionally, we implemented short-flight digital campaigns through LinkedIn and Google to generate leads and grow Bluespec’s market presence.</p>


Deployment Strategy

National CTR Average

Generated Leads

<p>To help Bluespec stand out in an emerging field, Stirling crafted a new brand identity to elevate their presence in a growing industry. To reflect this new identity, we then redesigned Bluespec’s website with a focus on product discovery, providing customers with resources to explore open-source hardware and RISC-V and conversion-optimized lead-gen forms.</p>
<p>Today, Stirling continues to guide Bluespec, fueling its growth through successful campaigns and ongoing partnership development.</p>


Our Approach

Rebranding an Open Source Leader

Business leads have increased by 5x since our Stirling Brandworks site went live.